1. Dajnovskij Y. A. (2012) Osoblyvosti otsiniuvannia ekonomichnoi efektyvnosti pryiomiv upravlinnia i marketynhu [Features of evaluation of economic effectiveness of management techniques and marketing. Marketing and innovation management]. no. 4, pp. 143–153.
2. Goncharova N. P., Pererva P. G. (1998) Marketynh innovatsiinoho protsesu [Marketing of the innovation process]. K. (in Ukrainian)
3. Illiashenko S. M. (2010) Innovatsiinyi menedzhment [Innovative management]. Sumy: VTD-University book. (in Ukrainian)
4. Shilova O. Y., Chermoshenceva E.C. (2012) Innovatsiinyi potentsial pidpryiemstva: sutnist i mekhanizm upravlinn [Innovative potential of the enterprise: the essence and mechanism of management. Marketing and innovation management]. no. 1, pp. 220–227.
5. Karakay Y. V. (2008) Marketynh na rynku innovatsiinykh tovariv [Marketing on the market of innovative products]. (PhD Thesis). Kiev.