“What If We Were Savage?” Mad Max Transmedia as Speculative Anthropology

Author:

Chavez William S.1,Sriram Shyam K.2

Affiliation:

1. University of California Santa Barbara—Religious Studies, Santa Barbara, California, United States

2. Canisius College—Political Science, Buffalo, New York, United States

Abstract

Through a neoteric methodology (speculative ethnography), we analyze the transmedia worldbuilding of the Mad Max franchise as a form of “Ozploitation.” This post-apocalyptic rural sci-fi series exploits culturally specific fears generated from Australia’s colonial past. Mad Max is a popular imagining of the Australian eschaton and its aftermath, a collective national nightmare where near-future Australia—“Maxtralia”—plummets into the savagery invented by generations of colonialist discourse. “Maximum madness,” the retrogressive technological, religious, and socioeconomic wasteland culture for which the series is known, signifies a Western reproach to indigeneity and locative culture, perpetuating attitudes of voyeuristic excitement towards primitivism.

Publisher

University of Toronto Press Inc. (UTPress)

Subject

Religious studies,Cultural Studies

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4. Bosch, Torie. 2012. “Sci-Fi Writer Bruce Sterling Explains The Intriguing New Concept of Design Fiction.” Slate, 2 March. Retrieved from https://slate.com/technology/2012/03/bruce-sterling-on-design-fictions.html.

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