Using the Analytical Part of CRM in Small and Medium-Sized Enterprises in the Czech Republic
Author:
Publisher
Prague University of Economics and Business
Subject
Management of Technology and Innovation,Strategy and Management,Business and International Management
Link
http://cebr.vse.cz/doi/10.18267/j.cebr.262.pdf
Reference46 articles.
1. A CRM system for social media
2. Organisational, technical and data quality factors in CRM adoption — SMEs perspective
3. The Impact of the Public Support for R & D on the Economic Performance of SMEs
4. Customer Relationship Management
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