The concept of Business English teaching (higher education)

Abstract

This paper focuses on the differences between General English and Business English in terms of linguistic and linguodidactic approaches. References to normative documents and fundamental studies are essential for conducting in-depth research in the field of Business English. The paper presents and analyzes multiple sources that address the topic and describes the significance of the target audience in Business English. The article also discusses the key aspects necessary for modeling teaching materials and addresses the roles performed by the Business English teacher, namely: aids taking into account the needs and assessing the abilities of the target audience, the necessary conditions in a multicultural educational environment for students to exchange their cultural values, new educational and methodological resources, such as problem-based communicative tasks that promote the development of necessary competencies and skills for conducting successful intercultural communication in a business environment, etc. The paper examines and analyzes various Business English courses taught in Russian universities. It aims to correlate the course content with the requirements outlined in normative documents and educational standards.