Augmented Realites: A Comparative Analysis of AR and VR Innovations in Interior Design By IJISRT

Abstract

This comprehensive research paper conducts an in-depth comparative analysis of ten pivotal studies investigating the integration of augmented reality (AR) and virtual reality (VR) technologies in interior design. It critically examines each study's research methodology, core findings, technological innovations, and strategies for enhancing user engagement. By synthesizing these studies, the paper reveals emerging trends, common challenges, and the immense potential of AR/VR to transform design processes, customer experiences, and market dynamics within interior design. The analysis meticulously delineates how AR and VR are reshaping the interior design landscape through novel visualization capabilities, immersive environments, and user-centric features. Key insights are provided regarding the current state of AR/VR applications, opportunities for further development, and best practices for practical implementations. This comprehensive work serves as a foundational resource to understand the pivotal role of digital innovations, especially AR and VR, in driving the evolution of interior design practices. It offers valuable perspectives for both academics exploring future research directions and practitioners seeking to capitalize on cutting-edge AR/VR solutions.