A Study on Customer Satisfaction towards Steel Furniture in Kasaragod

Abstract

The study was conducted to understand Customer Satisfaction Towards Steel Furniture in Kasaragod, North part of Kerala state, India. Customer Satisfaction is buzzword today, as soon as right here every body the usage of this Customer’s Satisfaction is suffering from the importance placed by using the customers on each of the attitudes of the product/service. The minds of customers would be reflected on the preference and selection of brands available in the market. Thus, it is necessary for the manufacturers to evaluate the customers’ satisfaction towards branded furniture. The mission of this study is to continue their tradition of customer focused approach providing the best products balancing it with quality and economical price in tune with the wishes and expectation of the customers in this fast-changing global scenario.