Abstract
This paper presents a comparative analysis of residents from Brazilian cities and Hong Kong to an incentive of travelling as sport event tourists. The findings from Hong Kong (n=134) and São Paulo (n=151) reveal their different travel incentives, ability and characteristics in terms of annual and infrequent sport events. When determining interest in a sport event, excitement and safety are of paramount concern to respondents from both territories. As sport event tourism does not automatically flourish and remain sustained after the presence of a mega-event, city governments are recommended to react to the preferences of specific market.
Publisher
ANPTUR - Associacao Nacional de Pesquisa e Pos Graducao em Turismo
Cited by
6 articles.
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