Organisational, technical and marketing antecedents for successful new product development-Reference-Cited by-同舟云学术

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Organisational, technical and marketing antecedents for successful new product development

Published:1993-10 Issue:4 Volume:23 Page:337-351
ISSN:0033-6807
Container-title:R&D Management
language:en
Short-container-title:R & D Management

Author:

Calantone Roger J.,di Benedetto C. Anthony,Divine Richard

Publisher

Wiley

Subject

Management of Technology and Innovation,Strategy and Management,General Business, Management and Accounting,Business and International Management

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1111/j.1467-9310.1993.tb00839.x/fullpdf

Reference55 articles.

1. New Product Scenarios: Prospects for Success

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