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A content analysis of advertisements related to oral health in children’s Tamil television channels - a preliminary report

  • Published:2011-10-05 Issue:3 Volume:22 Page:232-238
  • ISSN:0960-7439
  • Container-title:International Journal of Paediatric Dentistry
  • language:en
  • Short-container-title:

Author:

SUKUMARAN APARNA,DIWAKAR MADANKUMAR P.,SHASTRY SHIVAKUMAR M.

Publisher

Wiley

Subject

General Dentistry

Reference28 articles.

1. Effect of advertising on child psychology http://www.slideshare.net/taquilla/marketing-management-by-philip-kotler-slides

2. Nonprogram content of children’s television;Condry;J Broadcast Electron Media,1988

3. Children’s television advertising in the multichannel environment;Gantz;J Commun,1992

4. Television viewing and childhood obesity;Robinson;Pediatr Clin North Am,2001

5. Children’s ability to evaluate television commercial messages for sugared products;Lambo;Am J Public Health,1981

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