Adding Regret to Fear Appeals: When the Going Gets Difficult, Regret Gets Action-Reference-Cited by-同舟云学术

Adding Regret to Fear Appeals: When the Going Gets Difficult, Regret Gets Action

Published:2019-07-24 Issue:4 Volume:53 Page:1507-1534
ISSN:0022-0078
Container-title:Journal of Consumer Affairs
language:en
Short-container-title:J Consum Aff

Author:

Passyn Kirsten

Publisher

Wiley

Subject

General Economics, Econometrics and Finance,Sociology and Political Science

Link

https://onlinelibrary.wiley.com/doi/pdf/10.1111/joca.12254

Reference53 articles.

1. The Influence of the Self-Regulatory Focus on the Effectiveness of Stop-Smoking Campaigns for Young Smokers

2. Consumers' Optimism Bias and Responses to Risk Disclosures in Direct-to-Consumer (DTC) Prescription Drug Advertising: The Moderating Role of Subjective Health Literacy

3. Who's afraid of that ad? Applying segmentation to the protection motivation model

4. Investigating goal conflict as a source of mixed emotions

5. Silver Linings in the Face of Temptations: How Mixed Emotions Promote Self‐Control Efforts in Response to Goal Conflict;Berrios Raul;Motivation and Emotion,2018

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1. Reassessing the Impact of Fear Appeals in Sustainable Consumption Communication: An Investigation into Message Types and Message Foci;Sustainability;2023-11-30

2. Emotion-based communication: the specifics of fear and hope tactics;Socialiniai tyrimai;2023-06-22

3. The relationship between loneliness and consumer shopping channel choice: Evidence from China;Journal of Retailing and Consumer Services;2023-01

4. Cybersecurity Regrets: I’ve had a few.... Je Ne Regrette;Proceedings of the 2022 New Security Paradigms Workshop;2022-10-24

5. Effect of combining fear and anger in anti-smoking messages to discourage young smokers;Public Health;2022-10