DIRECT-TO-CONSUMER ADVERTISING (DTCA) OF PHARMACEUTICALS: AN UPDATED REVIEW OF THE LITERATURE AND DEBATE SINCE 20031-Reference-Cited by-同舟云学术

DIRECT-TO-CONSUMER ADVERTISING (DTCA) OF PHARMACEUTICALS: AN UPDATED REVIEW OF THE LITERATURE AND DEBATE SINCE 20031

Published:2006-09 Issue:3 Volume:26 Page:24-32
ISSN:0265-0665
Container-title:Economic Affairs
language:en
Short-container-title:Economic Affairs

Author:

Auton Frank

Publisher

Wiley

Subject

Aerospace Engineering,Development,Geography, Planning and Development

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1111/j.1468-0270.2006.00646.x/fullpdf

Reference52 articles.

1. Advanced Analytics Inc. (2004 ) Available at http://www.findsvp.com/about/2004/02-03Pharmaceutical.cfm (accessed 3 February 2004).

2. S. Allison-Ottey (2003 ) 'DTC and the AA Physician and Patient'. Available at http://www.fda.gov/cder/ddmac/P1AllisonOttey/index.htm (accessed 22 September).

3. P. Anthony (2005 ) Available at http://www.phrma.org/actions (accessed 29 September).

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