Entrepreneurial Effectuation: A Review and Suggestions for Future Research

Author:

Perry John T.1,Chandler Gaylen N.2,Markova Gergana1

Affiliation:

1. Wichita State University, Barton School of Business, Wichita, KS, USA.

2. Distinguished Chair in Entrepreneurship at Wichita State University, Barton School of Business, Wichita, KS, USA.

Abstract

Effectuation represents a paradigmatic shift in the way that we understand entrepreneurship. Since its introduction, however, few researchers have attempted to empirically test effectuation. Our purpose is to encourage effectuation research. To do so, we review the effectuation literature and make suggestions for how to design and conduct empirically rigorous effectuation studies consistent with the developmental state of the research stream.

Publisher

SAGE Publications

Subject

Economics and Econometrics,Business and International Management

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