Trademarks, Triggers, and Online Search
Author:
Publisher
Wiley
Subject
Law,Education
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1111/jels.12054
Reference41 articles.
1. Aguiar L. &B.Martens(2013)Digital Music Consumption on the Internet: Evidence from Clickstream Data. Available at: .
2. Interaction terms in logit and probit models
3. The Market for "Lemons": Quality Uncertainty and the Market Mechanism
4. Position Auctions with Consumer Search
5. Does Anyone Read the Fine Print? Consumer Attention to Standard-Form Contracts
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