Advance Selling to Strategic Consumers: Preorder Contingent Production Strategy with Advance Selling Target-Reference-Cited by-同舟云学术

Advance Selling to Strategic Consumers: Preorder Contingent Production Strategy with Advance Selling Target

Published:2018-04-06 Issue:7 Volume:27 Page:1221-1235
ISSN:1059-1478
Container-title:Production and Operations Management
language:en
Short-container-title:Prod Oper Manag

Author:

Wei Mike Mingcheng¹,Zhang Fuqiang²^ORCID

Affiliation:

1. School of Management; University at Buffalo; Buffalo New York 14260 USA

2. Olin Business School; Washington University in St. Louis; St. Louis Missouri 63130 USA

Funder

National Natural Science Foundation of China

Publisher

Wiley

Subject

Management of Technology and Innovation,Industrial and Manufacturing Engineering,Management Science and Operations Research

Link

http://onlinelibrary.wiley.com/wol1/doi/10.1111/poms.12863/fullpdf

Reference51 articles.

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4. Aviv , Y. M. M. Wei F. Zhang 2013 Responsive pricing of fashion products: The effects of demand learning and strategic consumer behavior

5. Beijing News 2014 Xiaomi's trouble season: Privacy leak and questionable preorder quantity http://epaper.bjnews.com.cn/html/2014-08/14/content_529195.htm

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