Using Clickstream Data to Improve Flash Sales Effectiveness
Author:
Affiliation:
1. IESE Business School University of Navarra Av. Pearson 21 Barcelona 08034 Spain
2. IESEG School of Management 3 rue de la Digue Lille 59000 France
3. LEM‐CNRS 9221, 3 rue de la Digue Lille 59000 France
Publisher
Wiley
Subject
Management of Technology and Innovation,Industrial and Manufacturing Engineering,Management Science and Operations Research
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1111/poms.13238
Reference58 articles.
1. Agnew H.2017.Jacques‐Antoine Granjon has grand designs for Vente‐Privee.Financial TimesJune 6:online.
2. Anderson S. P. A.De Palma J.‐F.Thisse.1992.Discrete choice theory of product differentiation.MIT Press Cambridge.
3. Aouad A. V. F.Farias R.Levi.2015.Assortment optimization under consider‐then-rank choice models. Working paper MIT.
4. A Hierarchical Bayes Model of Primary and Secondary Demand
5. Bakshi N. H.Peura.2016.Reporting (or Not) of Precursors to Disasters. Working paper SSRN.
Cited by 11 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Optimization of Dynamic Product Offerings on Online Marketplaces: A Network Theory Perspective;Journal of Management Information Systems;2023-10-02
2. Investigating the effects of product popularity and time restriction: The moderating role of consumers’ goal specificity;Production and Operations Management;2023-04-17
3. Order Cancellation Behavior in Online Retailing: An Empirical Investigation;SSRN Electronic Journal;2023
4. Go Wide or Go Deep? Assortment Strategy and Order Fulfillment in Online Retail;Manufacturing & Service Operations Management;2022-10-12
5. Predictive competitive intelligence with prerelease online search traffic;Production and Operations Management;2022-07-27
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3