Switching cost and store choice
Author:
Affiliation:
1. Morrison School of Agribusiness W. P. Carey School of Business at Arizona State University Mesa Arizona USA
2. Applied Economics and Management, Dyson School of Business, SC Johnson College of Business Cornell University Ithaca New York USA
Publisher
Wiley
Subject
Economics and Econometrics,Agricultural and Biological Sciences (miscellaneous)
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1111/ajae.12307
Reference60 articles.
1. Effect of Brand Loyalty on Advertising and Trade Promotions: A Game Theoretic Analysis with Empirical Evidence
2. An Empirical Analysis of the Determinants of Retail Margins: The Role of Store-Brand Share
3. Who pays for switching costs?
4. Estimating Dynamic Models of Imperfect Competition
5. Determining Where to Shop: Fixed and Variable Costs of Shopping
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