ASPIRATION LEVEL, PROBABILITY OF SUCCESS AND FAILURE, AND EXPECTED UTILITY
Author:
Publisher
Wiley
Subject
Economics and Econometrics
Link
http://onlinelibrary.wiley.com/wol1/doi/10.1111/j.1468-2354.2008.00494.x/fullpdf
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1. Portfolio choice and equilibrium in capital markets with safety-first investors
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3. Decision analysis using targets instead of utility functions
4. The priority heuristic: Making choices without trade-offs.
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