Understanding pre‐teen consumers social media engagement
Author:
Affiliation:
1. IDRAC Business School Lyon France
2. Sheffield University Management School University of Sheffield Sheffield UK
3. Leeds Business School Leeds Beckett University Leeds UK
Publisher
Wiley
Subject
Marketing,Public Health, Environmental and Occupational Health,Economics and Econometrics,Applied Psychology
Link
https://onlinelibrary.wiley.com/doi/pdf/10.1111/ijcs.12821
Reference112 articles.
1. Developmentally appropriate New Media Literacies: Supporting cultural competencies and social skills in early childhood education
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4. Social media? It's serious! Understanding the dark side of social media
5. Web Sites for Young Children: Gateway to Online Social Networking?
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