To sell or not to sell: Exploring sellers' trust and risk of chargeback fraud in cross-border electronic commerce

Author:

Guo Yue12ORCID,Bao Yongchuan3,Stuart Barnes J.2,Le-Nguyen Khuong4

Affiliation:

1. Hohai Business School; Hohai University; 1 Xikang Rd, Gulou Qu Nanjing Jiangsu 210013 China

2. King's College London; Strand London WC2R 2LS UK

3. Department of Management, Marketing, and Information Systems, College of Business; University of Alabama in Huntsville; 301 Sparkman Drive Huntsville Alabama 35899 USA

4. College of Business Administration; Kent State University; Terrace Drive Kent Ohio 44240 USA

Funder

Fundamental Research Funds for the Central Universities

Humanities and Social Sciences Foundation of the Ministry of Education in China

Publisher

Wiley

Subject

Computer Networks and Communications,Information Systems,Software

Reference71 articles.

1. Evidence of the effect of trust in electronic markets: Price premiums and buyer behavior;Ba;MIS Quarterly,2002

2. Are the drivers and role of online trust the same for all web sites and consumers? A large scale exploratory empirical study;Bart;Journal of Marketing,2005

3. Trust and risk in e-government adoption;Bélanger;The Journal of Strategic Information Systems,2008

4. Bloomberg News 2013 China eclipses U.S. as biggest trading nation [online] http://www.bloomberg.com/news/articles/2013-02-09/china-passes-u-s-to-become-the-world-s-biggest-trading-nation

5. Back translation for cross-cultural research;Brislin;Journal of Cross-Cultural Psychology,1970

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