Assessing the impact of mass media public health campaigns. Be Clear on Cancer ‘blood in pee’: a case in point
Author:
Affiliation:
1. Department of Surgery and Cancer; Imperial College London; London UK
2. Department of Urology; Imperial College Healthcare Trust; London UK
3. Institute of Global Health Innovation; Imperial College London; London UK
Publisher
Wiley
Subject
Urology
Link
http://onlinelibrary.wiley.com/wol1/doi/10.1111/bju.13205/fullpdf
Reference13 articles.
1. Scaling up integrated prevention campaigns for global health: costs and cost-effectiveness in 70 countries;Marseille;BMJ Open,2014
2. Use of mass media campaigns to change health behaviour;Wakefield;Lancet,2010
3. Did the “Be Clear on Bowel Cancer” public awareness campaign pilot result in a higher rate of cancer detection?;Bethune;Postgrad Med J,2013
4. “Be Clear on Cancer”: the impact of the UK National Bowel Cancer Awareness Campaign;Peacock;Colorectal Dis,2013
5. A prospective analysis of the diagnostic yield resulting from the attendance of 4020 patients at a protocol-driven haematuria clinic;Edwards;BJU Int,2006
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