NARRATIVE MULTIMODAL TEXT AS A TYPE OF MULTIMODAL TEXT

Abstract

The modern communication environment is saturated with multimodal information with which a person actively interacts in everyday life. Researchers of multimodal texts have proven that the perception of these texts differs from the perception of linear monomodal texts, since the semantic load in the multimodal text is distributed between verbal and non-verbal modes. However, in addition to the multimodality itself, such texts may have other features, for example, narrative. Currently, quite a few works are devoted to the study of narrative multimodal texts in general, as a type of multimodal texts. In our work, we pay attention to narrative multimodal texts. The article analyses the concept of narrative multimodal text, provides a classification of these texts. Features of interaction of narrative and multimodality within one text are considered, influence of narrative on correlation of modes in the text is revealed, as well as influence of two given features on perception of such texts. The issue of further study of narrative and multimodality interaction within one text is actualised.