Marketing's Role in Cross-Sector Collaboration-Reference-Cited by-同舟云学术

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Marketing's Role in Cross-Sector Collaboration

Published:2003-02-03 Issue:1 Volume:11 Page:23-39
ISSN:1049-5142
Container-title:Journal of Nonprofit & Public Sector Marketing
language:en
Short-container-title:Journal of Nonprofit & Public Sector Marketing

Author:

Austin James E.

Publisher

Informa UK Limited

Subject

Marketing

Link

http://www.tandfonline.com/doi/pdf/10.1300/J054v11n01_03

Reference25 articles.

1. AAFRC. 2001. “Giving USA 2001,”AAFRC Trust for Philanthropyavailable online on July 3, 2001, athttp://www.aafrc.org/giving

2. Associated Press. 1998. “Broken Deal Costs A.M.A. $9.9 Million,”.New York Times, 12, col. 6, 8/3/98

3. Business Leaders and Nonprofits

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