How Consumers View Hospital Advertising
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Published:1994-08-08
Issue:2
Volume:8
Page:73-85
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ISSN:0883-7570
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Container-title:Journal of Hospital Marketing
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language:en
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Short-container-title:Journal of Hospital Marketing
Author:
Andaleeb Syed Saad
Publisher
Informa UK Limited
Subject
Marketing,Health Policy
Reference18 articles.
1. Week, Business. November 11 1991.“Value Marketing”November 11, 132–140.
2. A Survey of Customers and Non-Customers of Chiropractic Services
Cited by
1 articles.
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