PLANNING AND FORECASTING OF FINANCIAL ACTIVITIES IN OSCHADBANK

Abstract

The purpose is to scientifically substantiate theoretical and methodological provisions on planning and forecasting the financial results of the bank, objectifying the practical application of the concept of strategic plan development, justification of the effectiveness of the implemented method of machine learning in planning and forecasting. The financial and economic crises of recent years have been the result of serious shortcomings in the system, structure and functioning of most credit institutions. In the process of creating and operating a new credit system and intensifying interbank competition, banks will face acute problems such as choosing the strategic direction of the bank’s development, planning and development, as well as identifying specific measures to study and develop the banking market. Methodology. The paper also uses such general scientific research methods as analysis and synthesis, deduction and induction, methods of prognostic, logical-analytical modeling, mathematical statistics. This paper uses the results of research and practical activities of the author, data on social and economic development of Ukraine, commercial banks, the main theoretical principles and conclusions of modern economics, as well as official materials of statistical bodies. Results. In order to improve the quality of the financial planning and forecasting system, the use of machine learning in the process of planning and forecasting the bank’s financial results and expanding the range of macroeconomic indicators was proposed. Also, some provisions and conclusions of the study are practically implemented in the activities of Oschadbank in developing a system of planning and forecasting financial results. Value/originality. The scientific novelty of the work is that the proposed methodological and theoretical developments in the formation of planning and forecasting system brought to the stage that allows them to be used in the preparation of planning and calculation justification of efficiency and development of commercial banks of various profiles. The obtained scientific results are also of practical importance, characterizing the economic, financial, social efficiency and effectiveness of the system of planning and forecasting of the strategy of activity and development of the bank formed in the work.