Affiliation:
1. Faculty of Hospitality and Tourism, Prince of Songkla University, Phuket Campus
2. School of Hospitality and Service Management, Sunway University, Petaling Jaya
Abstract
The COVID-19 pandemic has had a profound effect on tourists' travel plans. Whilst the relationship between perceived risk and tourists' decisions and behaviours concerning COVID-19 is already an established research area in tourism studies, the dynamics of post-pandemic travel intentions and how they are influenced by travel motivation, destination safety and the notion of revenge tourism received very little attention. Therefore, this study proposes a model linking revenge tourism, destination safety, and travel motivations, leading to post-pandemic travel intentions. Furthermore, this research note lays a foundation for future research that can guide towards understanding tourists' travel intentions in times of crisis, similar to the COVID-19 pandemic.
Cited by
1 articles.
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