Affiliation:
1. Vinnytsia National Agrarian University
Abstract
The article reflects both trends and prospects for the development of the digital economy, as well as the issue of digital transformation of the economy during the period of martial law. In the article, we found an imprint of the issue of the formation of the digital economy in the conditions of globalization, the peculiarities of the digital transformation of industry, the problems of the development of regional and branch economies.
Today, in some countries there is more, and in others less effective digital transformation in the direction of the introduction and use of modern digital technologies in the field of material and non-material production. Its purpose is to increase the productivity and competitiveness of enterprises, as well as national economies as a whole.
Ukraine has all the necessary prerequisites for the realization of the digital potential. For this, it is necessary, first of all, to decide on a technological focus and concentrate investment opportunities on the set goals, to develop a culture of innovation in every possible way, following the example of leading companies in the country. Transformations in the field of education and personnel training will be an equally important task that requires a timely solution. Obviously, digitalization of production will lead to the emergence of new professions and the disappearance of certain existing professions. The digital economy is interpreted as the result of the transformational effects of new technologies of general purpose in the field of communication and information, which are used by all sectors of the economy and social activity.
Attention to the digital economy is due to the fact that information technologies are gaining more and more importance in the economic development of the countries of the world. The use of the digital technologies for the sale of goods and services, the provision of public services, and the education of citizens will allow society to acquire the so-called digital dividends, which means the growth of national well-being and obtaining material profit.
Accordingly, the article considers the digital economy as an economic activity, where the key factor is data in the digital form, the processing of their large volumes and the use of results by traditional forms of business and, due to this, the improvement of various types of production, technologies, equipment, storage, sale, delivery of goods and services.
Publisher
Vinnytsia National Agrarian University
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