1. The Multinational Mission: Balancing Local Demands and Global Vision;Prahalad,1987
2. Managing Across Borders: The Transnational Solution;Bartlett,1989
3. The Scale and Scope of Service Sector Multinationals;Enderwick,1992
4. Competitive Strategies for Service Businesses;Wilson;Long Range Planning,1988
5. New Opportunities in Global Services;Trondsen;Long Range Planning,1987