Introducing a Sport Experience Design (SX) framework for sport consumer behaviour research
Author:
Affiliation:
1. School of Sport, Tourism and Hospitality Management and Fox School of Business and Management, Temple University, 300 Speakman Hall , 1810 N 13th St , Philadelphia, PA, 19122, United States
Publisher
Informa UK Limited
Subject
Marketing,Management Science and Operations Research,Organizational Behavior and Human Resource Management,Strategy and Management,Tourism, Leisure and Hospitality Management,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1016/j.smr.2016.11.006
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