Competitive Advantage in the Health and Fitness Industry: Developing Service Bundles-Reference-Cited by-同舟云学术

Competitive Advantage in the Health and Fitness Industry: Developing Service Bundles

Published:2008-01-01 Issue:1 Volume:11 Page:51-75
ISSN:1441-3523
Container-title:Sport Management Review
language:en
Short-container-title:Sport Management Review

Author:

Woolf Jules¹

Affiliation:

1. University of Texas

Publisher

Informa UK Limited

Subject

Marketing,Management Science and Operations Research,Organizational Behavior and Human Resource Management,Strategy and Management,Tourism, Leisure and Hospitality Management,Business and International Management

Link

https://www.tandfonline.com/doi/pdf/10.1016/S1441-3523%2808%2970103-7

Reference27 articles.

1. Consumer Search: An Extended Framework

2. Growth strategies for service firms

3. Why Do Women Exercise? Factor Analysis and Further Validation of the Reasons for Exercise Inventory

4. Market Segmentation, Product Differentiation, and Marketing Strategy

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