Customer profitability forecasting using Big Data analytics: A case study of the insurance industry-Reference-Cited by-同舟云学术

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Customer profitability forecasting using Big Data analytics: A case study of the insurance industry

Published:2016-11 Issue: Volume:101 Page:554-564
ISSN:0360-8352
Container-title:Computers & Industrial Engineering
language:en
Short-container-title:Computers & Industrial Engineering

Author:

Fang Kuangnan,Jiang Yefei,Song Malin

Funder

National Natural Science Foundation of China

National Social Science Foundation of China

National Bureau of Statistics Funds of China

Publisher

Elsevier BV

Subject

General Engineering,General Computer Science

Reference40 articles.

1. A low-cost INS/GPS integration methodology based on random forest regression;Adusumilli;Expert Systems with Applications,2013

2. A mission approach to customer profitability analysis;Anandarajan;International Journal of Physical Distribution & Materials Management,1987

3. Strengthening the satisfaction-profit chain;Anderson;Journal of Service Research,2000

4. Defining your business using product-customer matrices;Boardman;Long Range Planning,1996

5. Linking customer management effort to customer profitability in business markets;Bowman;Journal of Marketing Research,2004

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