1. Cause-Related Marketing: the Influence of Cause-Brand Fit;Adiwijaya;Firm Motives and Attribute Altruistic to Consumer Inferences and Loyalty and Moderation Effect of Consumer Values. IPEDR,2012
2. Ali, I. (2011). Influence of Corporate Social Responsibility on Development of Corporate Reputation and Customer Purchase Intentions. Romanian Review of Social Sciences, No. 1, p. 19-26.
3. Corporate Ethical and Social Responsibility and Relationship Marketing: a Content Analysis of the Websites of Moroccan Commercial Banks;Amine;International Journal of Business and Management,2013
4. Beckmann, Beckmann, S.C. Consumers’ Perceptions of and Responses to CSR: So little is known so far. Strategic CSR Communication, p. 163-184.
5. Don’t Bank on it: Delineating the Relationship between Corporate Social Responsibility and Retail Banking Affinity;Beneke;South African Journal of Business Management,2012