Customer Orientation in the Local Media. Case Study: The Audiovisual in Dambovita County

Author:

Badea Marius

Publisher

Elsevier BV

Subject

General Medicine

Reference7 articles.

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2. Institutul National pentru Studii de Opinie si Marketing (2007). Obiceiuri, atitudini si satisfactia publicului radio si TV. Raport final de cercetare. Septembrie-Octombrie 2007. Retrieved from http://www.cna.ro.

3. Institutul Roman pentru Evaluare si Strategie (2011). Atitudini si obiceiuri de consum media. Raport de cercetare. Retrieved from http://www.cna.ro.

4. Ionascu, V. (2007). Tendinte ale dezvoltarii orientarii catre client. Revista de Marketing Online, 1 (4), 52-55. Retrieved from http://www.editurauranus.ro/marketing-online/14/pdf/8.pdf.

5. Iordache, C.M. & Sirbu, A. (2013). Fidelitatea clientilor-garantul succesului pe piata a unei organizatii. Strategii manageriale, 4 (22), 49-56. Retrieved from http://www.strategiimanageriale.ro.

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1. Mastering Customer Service, Customer Experience, and Customer Orientation in the Hospitality and Tourism Industry;Handbook of Research on Holistic Optimization Techniques in the Hospitality, Tourism, and Travel Industry;2017

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