Better preference prediction with individualized sets of relevant attributes

Author:

Boecker Franz,Schweikl Herbert

Publisher

Elsevier BV

Subject

Marketing

Reference33 articles.

1. Orthogonal main-effect plans for asymmetrical factorial experiment;Addelman;Technometrics,1962

2. Entscheidung und Urteil;Aschenbrenner,1980

3. An information processing theory of consumer choice;Bettman,1979

4. Präferenzforschung als Mittel marktorientierter Unternehmensführung;Böcker;Zeitschrift für betriebswirtschaftliche Forschung,1986

5. Lehrbuch der Statistik für Sozialwissenschaftler;Bortz,1979

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