A novel Multiple Attribute Decision-making approach for assessing the effectiveness of advertising to a target audience on drinking water consumers’ behavior considering age and education level-Reference-Cited by-同舟云学术

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A novel Multiple Attribute Decision-making approach for assessing the effectiveness of advertising to a target audience on drinking water consumers’ behavior considering age and education level

Published:2023-03 Issue: Volume:133 Page:102749
ISSN:0197-3975
Container-title:Habitat International
language:en
Short-container-title:Habitat International

Author:

Noori Amir,Bonakdari Hossein^ORCID,Salimi Amir Hossein,Pourkarimi Latif,Masoompour Samakosh Jafar

Publisher

Elsevier BV

Subject

Urban Studies

Reference68 articles.

1. Quantifying the impact of the COVID-19 lockdown on household water consumption patterns in England;Abu-Bakar;NPJ Clean Water,2021

2. PLS-SEM in information systems research: A comprehensive methodological reference;Al-Emran,2018

3. World water in 2025;Alcamo,2000

4. The impact of advertisement on alcohol consumption: A case study of consumers in bantama sub-metro;Amoateng;International Review of Management and Marketing,2012

5. Outlier removal, sum scores, and the inflation of the type I error rate in independent samples t tests: The power of alternatives and recommendations;Bakker;Psychological Methods,2014

Cited by 2 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Quality Management Models for Urban Drinking Water Provision: A Comparative Review;Revista de Gestão Social e Ambiental;2024-01-31

2. Drought forecasting based on machine learning techniques;Intelligence Systems for Earth, Environmental and Planetary Sciences;2024

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