Revenue management and CRM via online media: The effect of their simultaneous implementation on hospitality firm performance-Reference-Cited by-同舟云学术

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Revenue management and CRM via online media: The effect of their simultaneous implementation on hospitality firm performance

Published:2021-06 Issue: Volume:47 Page:46-57
ISSN:1447-6770
Container-title:Journal of Hospitality and Tourism Management
language:en
Short-container-title:Journal of Hospitality and Tourism Management

Author:

Peco-Torres Francisco^ORCID,Polo-Peña Ana Isabel,Frías-Jamilena Dolores María

Funder

Gobierno de España Ministerio de Economía y Competitividad

Gobierno de Espana Ministerio de Educacion Cultura y Deporte

Publisher

Elsevier BV

Subject

Tourism, Leisure and Hospitality Management

Reference122 articles.

1. Market orientation and performance in service firms: Role of innovation;Agarwal;Journal of Services Marketing,2003

2. Forecasting hotel room prices in selected GCC cities using deep learning;Al Shehhi;Journal of Hospitality and Tourism Management,2020

3. Investigating the impact of ECRM success factors on business performance:Jordanian commercial banks;Al-Dmour;Asia Pacific Journal of Marketing & Logistics,2019

4. Market orientation and hotel performance: Investigating the role of high-order marketing capabilities;Alnawas;International Journal of Contemporary Hospitality Management,2019

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3. The effect of price perception on tourists’ relative deprivation and purchase intention;Current Issues in Tourism;2022-11-26

4. Effects of revenue management on perceived value, customer satisfaction, and customer loyalty;Journal of Business Research;2022-09

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