Concepts in service marketing for healthcare professionals-Reference-Cited by-同舟云学术

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Concepts in service marketing for healthcare professionals

Published:2001-01 Issue:1 Volume:181 Page:1-7
ISSN:0002-9610
Container-title:The American Journal of Surgery
language:en
Short-container-title:The American Journal of Surgery

Author:

Corbin Christopher L,Kelley Scott W,Schwartz Richard W

Publisher

Elsevier BV

Subject

General Medicine,Surgery

Reference18 articles.

1. Kelley S. Marketing in services and nonprofit organizations. Interview, January 2000. Personal communication.

2. Market driven health care;Hertzlinger,1997

3. van der Werff TJ. Health-care planning. Washington CEO 1995;6(5): http://www.washingtonceo.com/archive/may95/index.html visited 01/24/2001.

4. Relationship marketing in health care;Wagner;J Health Care Market,1994

5. A conceptual model of service quality and its implications for future research;Parasuraman;J Market,1985

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