The role of normative marketing ethics-Reference-Cited by-同舟云学术

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The role of normative marketing ethics

Published:2019-02 Issue: Volume:95 Page:401-407
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Laczniak Gene R.,Murphy Patrick E.

Publisher

Elsevier BV

Subject

Marketing

Reference72 articles.

1. Marketing with integrity: Ethics and the service-dominant logic for marketing;Abela;Journal of the Academy of Marketing Science,2008

2. Nicomachean ethics;Aristotle,1962

3. Ethics;Aristotle,1976

4. An introduction to the principles of morals and legislation;Bentham,1984

5. Business ethics: A Kantian perspective;Bowie,1999

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