Between tribes and markets: The emergence of a liquid consumer-entrepreneurship-Reference-Cited by-同舟云学术

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Between tribes and markets: The emergence of a liquid consumer-entrepreneurship

Published:2018-11 Issue: Volume:92 Page:392-402
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Biraghi Silvia^ORCID,Gambetti Rossella,Pace Stefano

Publisher

Elsevier BV

Subject

Marketing

Reference84 articles.

1. Social labour: Exploring work in consumption;Anderson;Marketing Theory,2016

2. Rudiments of a value praxeology;Arnould;Marketing Theory,2014

3. Brand. A critical perspective;Arvidsson;Journal of Consumer Culture,2005

4. The ethical economy of customer coproduction;Arvidsson;Journal of Macromarketing,2008

5. Public brands and the entrepreneurial ethics;Arvidsson;Ephemera,2014

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