The usage of large data sets in online consumer behaviour: A bibliometric and computational text-mining–driven analysis of previous research

Author:

Vanhala MikaORCID,Lu Chien,Peltonen Jaakko,Sundqvist Sanna,Nummenmaa Jyrki,Järvelin Kalervo

Publisher

Elsevier BV

Subject

Marketing

Reference55 articles.

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4. The ecological fallacy in national culture research;Brewer;Organization Studies,2014

5. The anatomy of a large-scale hypertextual web search engine;Brin,1998

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