Product touch in the real and digital world: How do consumers react?

Author:

Pino GiovanniORCID,Amatulli Cesare,Nataraajan Rajan,De Angelis MatteoORCID,Peluso Alessandro M.,Guido Gianluigi

Publisher

Elsevier BV

Subject

Marketing

Reference89 articles.

1. AlmaLaurea (2018). Rapporti 2018 sul profilo e sulla condizione occupazionale dei laureati. Retrieved from: https://www.almalaurea.it/sites/almalaurea.it/files/docs/universita/profilo/profilo2018/cs_almalaurea_rapporti_2018.pdf, Accessed date: 28 July 2019.

2. Likert scales and data analyses;Allen;Quality Progress,2007

3. Consumer response to product construction: The role of haptic stimulation;Atakan;International Journal of Consumer Studies,2014

4. Consumer participation in the design and realization stages of production: How self-production shapes consumer evaluations and relationships to products;Atakan;International Journal of Research in Marketing,2014

5. Mirror-touch synesthesia is linked with empathy;Banissy;Nature Neuroscience,2007

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