Cross-cultural effects in E-retailing: The moderating role of cultural confinement in differentiating Mexican from non-Mexican Hispanic consumers-Reference-Cited by-同舟云学术

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Cross-cultural effects in E-retailing: The moderating role of cultural confinement in differentiating Mexican from non-Mexican Hispanic consumers

Published:2013-03 Issue:3 Volume:66 Page:321-327
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Huggins Kyle A.,Holloway Betsy B.,White Darin W.

Publisher

Elsevier BV

Subject

Marketing

Reference65 articles.

1. Deeper look into the U.S. Hispanic market;Allen,2005

2. Determinants of continuity in conventional industrial channel dyads;Anderson;Mark Sci,1989

3. Culture and web communication;Baack;J Bus Res,2007

4. Acculturation as varieties of adaptation;Berry,1980

5. Acculturation attitudes in plural societies;Berry;Appl Psychol,1989

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