Making theory and practice in subsistence markets: An analytic autoethnography of MASAZI in Accra, Ghana-Reference-Cited by-同舟云学术

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Making theory and practice in subsistence markets: An analytic autoethnography of MASAZI in Accra, Ghana

Published:2010-06 Issue:6 Volume:63 Page:608-616
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

DeBerry-Spence Benét

Publisher

Elsevier BV

Subject

Marketing

Reference51 articles.

1. The Ghanaian economic environment and small and medium enterprises (SMEs;Adei,2003

2. Analytic autoethnography;Anderson;J Contemp Ethnogr,2006

3. Grassroots globalization and research imagination;Appadurai;Public Cult,2000

4. Ethnography, export market policy, and economic development in Niger;Arnould;J Public Policy,2008

5. Dynamic transformations for base-of-the-pyramid market clusters;Arnould;J Acad Mark Sci,2005

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