1. Nature and operation of attitudes;Ajzen;Annual Review of Psychology,2001
2. Post-event effects: A new perspective on giveaway items distributed at sporting events;Asada;Journal of Global Sport Management,2020
3. Predicting sponsorship outcomes from attitudinal constructs: The case of a professional basketball event;Alexandris;Sport Marketing Quarterly,2007
4. Testing a hierarchy of effects model of sponsorship effectiveness;Alexandris;Journal of Sport Management,2012
5. Segmenting soccer spectators by attachment levels: A psychographic profile based on team self-expression and involvement;Alexandris;European Sport Management Quarterly,2012