The malevolent side of masstige consumers’ behavior: The role of dark triad and technology propensity-Reference-Cited by-同舟云学术

The malevolent side of masstige consumers’ behavior: The role of dark triad and technology propensity

Published:2022-10 Issue: Volume:149 Page:954-966
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Iaia Lea,Leonelli Simona,Masciarelli Francesca,Christofi Michael,Cooper Sir Cary

Publisher

Elsevier BV

Subject

Marketing

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