Diverse values of fashion rental service and contamination concern of consumers

Author:

Baek Eunsoo,Oh Ga-Eun (Grace)

Funder

Research Grants Council, University Grants Committee

Hong Kong Polytechnic University

Publisher

Elsevier BV

Subject

Marketing

Reference99 articles.

1. Adams, O. (2019, December). Good news, the eco-friendly fashion rental industry is booming. (Retrieved February 27, 2020, from) https://www.marieclaire.co.uk/news/fashion-news/eco-fashion-industry-rental-677169.

2. Understanding attitudes and predicting social behavior;Ajzen,1980

3. Structural equation modeling in practice: A review and recommended two-step approach;Anderson;Psychological Bulletin,1988

4. Arbuckle, J. (2006). Amos 7.0 user's guide. Marketing Division, SPSS Incorporated.

5. Consumer contamination: How consumers react to products touched by others;Argo;Journal of Marketing,2006

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