Innovation attributes and category membership: Explaining intention to adopt technological innovations in strategic decision making contexts

Author:

Tabak Filtz,Barr Steve H.

Publisher

Elsevier BV

Subject

Management of Technology and Innovation,Marketing,Information Systems and Management,Strategy and Management,Computer Science Applications

Reference49 articles.

1. Relationships between perceived attributes of innovations and their subsequent adoption;Allan;Peabody Journal of Education,1978

2. Understanding attitudes and predicting social behavior;Ajzen,1980

3. Top management and innovations in banking: Does the composition of the top team make a difference?;Bantel;Strategic Management Journal,1989

4. Consumer behavior as risk taking;Bauer,1960

5. Doctor's choice, the physician and his sources of information about drugs;Bauer;Journal of Marketing Research,1966

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