Subject
General Economics, Econometrics and Finance
Reference31 articles.
1. Akao, Y. and Mazur, G.H., 2003. The Leading Edge in QFD: past, present, and future, International Journal of Quality & Reliability Management 20, p. 20-35.
2. Asikhia, O, 2010. Strategic marketing orientation and performance: a case for synergistic merger effects of Nigerian banks, European Journal of Scientif Research 42, p. 268-289.
3. Barsky, J. and Nash, L., 2002. Evoking emotion: affective keys to hotel loyalty, Cornell Hotel and Restaurant Administration Quarterly, 43, p. 39-46.
4. Bowen, D.E. and Schneider, B., 1999. Understanding customer delight and outrage, Sloan Management Review 41, p. 35-40.
5. Chang, K.-C. and Chen, M.-C., 2011. Applying the Kano model and QFD to explore customers’ brand contacts in the hotel business: a study of a hot spring hotel, Total Quality Management & Business Excellence 22, p.1-27.
Cited by
26 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献