Effects of product learning aids on the breadth and depth of recall

Author:

Li Mengxiang,Tan Chuan-Hoo,Teo Hock-Hai,Wei Kwok-Kee

Publisher

Elsevier BV

Subject

Information Systems and Management,Arts and Humanities (miscellaneous),Developmental and Educational Psychology,Information Systems,Management Information Systems

Reference55 articles.

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2. The effects of option framing on consumer choices: making decisions in rational versus experiential processing modes;Biswas;Journal of Consumer Behaviour,2009

3. The effects of multimedia cues on student cognition in an electronically delivered high school unit of instruction;Brashears;Journal of Southern Agricultural Education Research,2005

4. Cognitive load theory and the format of instruction;Chandler;Cognition and Instruction,1991

5. The situational importance of recall and inference in consumer decision making;Chattopadhyay;Journal of Consumer Research,1988

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