Does the new entrant eat my pie or enlarge my pie? Market entry investigation in the online-to-offline on-demand context-Reference-Cited by-同舟云学术

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Does the new entrant eat my pie or enlarge my pie? Market entry investigation in the online-to-offline on-demand context

Published:2023-12 Issue: Volume:175 Page:114036
ISSN:0167-9236
Container-title:Decision Support Systems
language:en
Short-container-title:Decision Support Systems

Author:

Dai Hongyan,Ta La,Xu Xun

Funder

National Natural Science Foundation of China

Central University of Finance and Economics

Siemens USA

Michigan State University

Publisher

Elsevier BV

Subject

Information Systems and Management,Arts and Humanities (miscellaneous),Developmental and Educational Psychology,Information Systems,Management Information Systems

Reference83 articles.

1. Predicting repeat usage intention towards O2O food delivery: extending UTAUT2 with user gratifications and bandwagoning;Agarwal;J. Foodserv. Bus. Res.,2022

2. When Wal-Mart enters: how incumbent retailers react and how this affects their sales outcomes;Ailawadi;J. Mark. Res.,2010

3. The competitive effects of entry: evidence from supercenter expansion;Arcidiacono;Am. Econ. J. Appl. Econ.,2020

4. Bases of e-store loyalty: perceived switching barriers and satisfaction;Balabanis;J. Bus. Res.,2006

Cited by 1 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. More to tip, or tip more? Examining consumers' preservice tipping behavior in the on-demand supermarket delivery context;Decision Support Systems;2024-03

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