Understanding customer satisfaction and loyalty: An empirical study of mobile instant messages in China
Author:
Publisher
Elsevier BV
Subject
Library and Information Sciences,Computer Networks and Communications,Information Systems
Reference99 articles.
1. Service loyalty the effects of service quality and the mediating role of customer satisfaction;Albert;European Journal of Marketing,2002
2. Customer satisfaction, market share, and profitability: Findings from Sweden;Anderson;Journal of Marketing,1994
3. Extending the understanding of end user information systems satisfaction formation: An equitable needs fulfillment model approach;Au;MIS Quarterly,2008
4. Customer loyalty and the effect of switching costs as a moderator variable: A case in the Turkish mobile phone market;Aydin;Marketing Intelligence & Planning,2005
5. Linking perceived quality and customer satisfaction to store traffic and revenue growth;Babakus;Decision Sciences,2004
Cited by 563 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. Enhancing Brand Loyalty: A Relationship Marketing Perspective within the Context of Contractual Services;Journal of Relationship Marketing;2024-01-23
2. Obsessed with surprise? The effects of probabilistic selling on online consumers’ repurchase intention;Journal of Strategic Marketing;2024-01-23
3. M-commerce in emerging markets: the effect of quality on consumer loyalty;Retail Management Review;2023-12-19
4. Is perceived value enough to create loyalty for m-wallets? Exploring the role of trust and satisfaction;Cogent Business & Management;2023-11-15
5. Antecedents of Satisfaction and the Moderator Effect of the COVID-19 Pandemic on Supermarket Customers’ Perceptions;Journal of Quality Assurance in Hospitality & Tourism;2023-11-07
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3